{"id":48,"date":"2021-01-22T13:19:00","date_gmt":"2021-01-22T04:19:00","guid":{"rendered":"https:\/\/workmill.jp\/en\/?post_type=webzine&p=48"},"modified":"2023-09-04T10:50:06","modified_gmt":"2023-09-04T01:50:06","slug":"d2c-companies-bcf3fd45eccf","status":"publish","type":"webzine","link":"https:\/\/workmill.jp\/en\/webzine\/d2c-companies-bcf3fd45eccf\/","title":{"rendered":"The Ecosystem Behind the Rise of American D2C Companies"},"content":{"rendered":"\n

The original article \u201cD2C COMPANIES LIST\u201d is a part of the <\/em>WORK MILL <\/em><\/a>with <\/em>Forbes JAPAN<\/em><\/a> Issue 4 -loved company\u00a9<\/em>WORK MILL<\/em><\/a>, published on April 11, 2019<\/em><\/p>\n\n\n\n

D2C COMPANIES LIST <\/h2>\n\n\n
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\"BONOBOS\"<\/figure>\n<\/div>\n\n\n

Founded by Micky Onvural<\/strong>
Founded in 2007<\/strong><\/p>\n\n\n\n

Two trailblazers with an MBA from Stanford founded an apparel brand starting with men\u2019s pants with the idea to \u201coffer more choices to consumers who feel like jeans don\u2019t cut it.\u201d Standard chino pants start at 88 dollars. They were the pioneers of US D2C companies. Walmart <\/a>acquired the brand in 2017 for 310 million dollars.<\/p>\n\n\n\n

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\"hims\"<\/figure>\n<\/div>\n\n\n

Founded by Andrew Dudum<\/strong>
Founded in 2016<\/strong><\/p>\n\n\n\n

This healthcare brand is devoted to men\u2019s needs such as dry skin, thinning hair, etc. Joshua Kushner, brother of the son-in-law of President Trump, is known to have invested in the company. The firm sells an FDA-approved hair loss kit with hair growing agents, shampoos, meds, and vitamins for 44 dollars.<\/p>\n\n\n\n

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\"BULLETPROOF\"<\/figure>\n<\/div>\n\n\n

Founded by Dave Asprey<\/strong>
Founded in 2013<\/strong><\/p>\n\n\n\n

Bulletproof is a supplement brand born from Bulletproof coffee contrived by a Silicon Valley health research lab chairman made with quality oils to boost performance. Besides just selling their supplements, the company also runs a cafe serving performance-enhancing foods and drinks.<\/p>\n\n\n\n

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\"Casper\"<\/figure>\n<\/div>\n\n\n

Founded by Phillip Krim<\/strong>
Founded in 2014<\/strong><\/p>\n\n\n\n

This bedding brand offers quality mattresses priced at around 350 to 1,250 dollars. They\u2019re known for their 100-day trial and 10-year warranty. In 2018, the company opened a napping place in NYC \u201cThe Dreamery,\u201d where anybody can doze on Casper mattresses for 45 minutes for 25 dollars.<\/p>\n\n\n\n

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\"DOLLAR<\/figure>\n<\/div>\n\n\n

Founded by Michael Dubin<\/strong>
Founded in 2011<\/strong><\/p>\n\n\n\n

As the name suggests, this company offers a membership service with a beard for one dollar. It was founded by former coworkers of a sports magazine. Based in Los Angeles, they sell starter sets with a razor, shave butter, and oral care for a total of 15 dollars. Unilever acquired the company in 2016 for 1 billion dollars.<\/p>\n\n\n\n

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\"ELOQUII\"<\/figure>\n<\/div>\n\n\n

Founded by Mariah Chase<\/strong>
Founded in 2011<\/strong><\/p>\n\n\n\n

ELOQUII is a women\u2019s plus-size fashion brand acquired by Walmart in October 2018. They carry plus size clothing, lingerie, shoes, and bags. The dresses are priced at around 50 dollars. Although it was founded in 2011, it was closed once under Limited Brands. But there was a great demand for the brand, and it was relaunched in 2014.<\/p>\n\n\n\n

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\"flamingo\"<\/figure>\n<\/div>\n\n\n

Founded by Jeff Raider<\/strong>
Founded in 2018<\/strong><\/p>\n\n\n\n

Jeff Raider helped found the eyewear brand Warby Parker and the footwear brand Harry\u2019s. His latest brand is this women\u2019s body care label. The name comes from how women stand on one leg to taking care of the other. Their razor and shave jell sets are 16 dollars.<\/p>\n\n\n\n

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\"BARKBOX\"<\/figure>\n<\/div>\n\n\n

Founded by Henrik Werdelin<\/strong>
Founded in 2011<\/strong><\/p>\n\n\n\n

For 22 dollars a month, furry subscribers will receive curated pet goods such as towels, toys, and snacks that are worth up to more than 40 dollars. They also provide peripheral services such as regular vet check-ups at home and posting useful pet information on their website. The humans love them as much as the pups do.<\/p>\n\n\n

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